Skip to main content

Posts

Showing posts from December, 2019

The end of the Breakfast Club is near

The Breakfast Club has been on air for 9 years this month, and is going strong with ratings, engagement, and seems to be adding new markets every month...but I think the end is near. I sound crazy right? I know you're thinking, Tammy how and why would you think that a successful morning show would have it's future in the balance? Well, there are a couple of reasons, let's go through them. I mean this could all be in my head and I’m projecting, or I could have some legitimate points and the near future will tell. Shock jock radio value going down - The Breakfast Club has been known for it's shock jock style of radio for years. Charlemagne says the most outlandish things in interviews, creates false narratives that he doesn't even agree with for hot takes, and Envy always goes against the grain and disagrees with the masses on any given topic, just to disagree. Podcasting is huge right now, put five people in a room and at least three of them have a podca